KBB Crew

Make consistent gains and set new personal records without overtraining or getting bored in our ever-evolving, done-for-you monthly program!

KBB Crew is:

OUR SUSTAINABLE

STRENGTH AND CONDITIONING

MEMBERSHIP FOR

TRAINERS AND

SEASONED LIFTERS

*KBB is especially great for folks

(like us) who prefer to combine

kettlebell and barbell training.

The name is a combo of KB + BB ;)

Click HERE for FAQS

Gather ‘round

seasoned lifters!

Specifically:

kettlebell enthusiasts,

ex-powerlifters,

former crossfitters,

prior Olympic lifters,

and personal trainers.

  • Are you less consistent than you want to be?

You know that if you had a plan that helped you feel inspired to train, you’d put in the work.

  • Are you in a cycle of overtraining and injury?

    You struggle to make decisions supporting BOTH your short-term performance goals AND your longevity.

  • When it comes time to train, are you perpetually asking the question, “What do I dooooo?” 

When you write your own program, you get bogged down by overthinking and second-guessing. When you finally finish writing it, you may not even stick to it because it ends up feeling boring. On top of that, there’s no one holding you accountable.

If you’re not consistent &/or you don’t adhere to the program exactly, you feel a hint of shame creep in. As a coach or someone who’s been lifting for a while, you “should” be able to follow your own program.

  • Do you feel constrained by training just one modality at a time?

    Are you tired of fitting yourself into the boxes of “kettlebeller” or “powerlifter” or “functional athlete” or _______? 

  • Are you over doing just swings and getups, or 5x5s, or 3 sets of 10 for eternity?

    You’re craving something a little more sophisticated and creative. To be clear, we’re not bashing basic programs, but sometimes you just need a little more pizazz.

  • Has it been a while since you learned a new movement, a new variation of a familiar movement, or heard a new cue?

    This is central to your engagement in the process and, for coaches, essential to your professional growth.

  • As a coach, do you feel like you’re always supporting others in their health and wellness journeys, yet no one supports you?

    You see firsthand how it benefits others…

    so why do you continually expect to do it all by yourself?

What if you didn’t have to worry about all the little details of your workouts?

 

How good would it feel to know you have a program you can trust, that also leaves wiggle room for your humanity?

What would it be like to receive support with your movement practice?

  • You need a plan that takes care of all the little details.

  • A plan that helps you make measurable progress with your lifts without overdoing it.

  • A plan that helps you build more resilience to injury.

  • A plan that keeps you ready for your sport and/or daily activities.

  • And most importantly, one that helps you enjoy the process.

KBB is that plan
for dozens of lifters like you.

The next Strength-focused mesocycle starts

Monday, April 22nd!

The main theme will be strength, but as always, it will be a well-rounded cycle that won’t neglect power, endurance, multi-planar movements, muscle building, or mobility.

Sign up by

Sunday, April 21st

to catch the whole cycle!


*If you join before then, you’ll get access to the current cycle (focused on POWER) until we kick off the strength cycle!

The key to

long-term

progress…

is working with the ebbs

and flows of life,

not against them.

We provide a flexible structure,

so you can make gains

while meeting yourself

where you're at day-to-day

(Not mutually exclusive!)

Our well-rounded program

strikes a balance between

enough cohesion to progress

AND enough variety

to keep things fresh & interesting.

That’s why many folks stick with us

month after month,

year after year.

Briana, member since 2021:

“​​I love how I’ve continued to get stronger in all movement patterns over the last few years without ever feeling like I was close to burnout or on the cusp of injury.”

Leah, member since 2023:

“So awesome!!!! I couldn’t keep this consistency and push myself without your guys’ guidance. I’ve gotten stronger and had more fun working out than I have in a long time. Thank you for taking the guesswork out and making the program interesting and fun!!”

Emily, member since 2021:

“I def went up in weight for several movements b/c of the awesome way you program.

I continue to feel successful in my workouts b/c of the mindset you model in terms of flexibility rather than so many other folks who push an "all or nothing" dogma.

I am incredibly consistent b/c I feel comfortable modifying things or tuning up or down based on my energy level and time constraints.

Thank you!”

DOES THIS SOUND LIKE YOU? 

  • I’m an experienced lifter with kettlebell movements (like getups, swings, snatches, & cleans), basic barbell lifts (think bench, squat, deadlift), and bodyweight exercises.

  • I tend to overthink, second-guess, &/or get bored with my own programming (you might be a coach who dreads writing yet another program)

  • I want a sustainable program that helps me progress while supporting proper recovery, increasing my resilience to injury, & compliments my other activities (BJJ, anyone?)

  • I love learning new exercise variations, while also practicing what’s tried and true

  • I want to pass on what I learn to my clients & colleagues. *A large percentage of folks in our groups are trainers themselves, but it is not a requirement to join.

  • I’ve been working on letting go of my “all-or-nothing,” perfectionistic training mindset and I want a program that encourages a more flexible, compassionate one

  • I wanna be part of a non-bro-y strength community with no pressure to change how my body looks.

  • Interesting, varied programming that helps me feel inspired to train and make sneaky gains is a love language ;)

…IF SO, kbb is for you!

What It Is

  • Our sustainable strength & conditioning membership for trainers & seasoned lifters

  • Hosted on the Everfit app

  • Demo videos (made by us) for all moves

  • Choose:
    ~ 3 or 5 days/week
    ~ Coached or Non-coached

  • Multiple options for most exercises (pick what works for you)

  • HAM & CHILL: Our built-in workout length & intensity scaling system

  • Direct messaging with us

  • A supportive community space in the app

Meet your coaches

Hey, we’re Holly & Arryn!

We have nearly 20 years of combined experience in the fitness industry and have coached hundreds of fellow trainers and seasoned lifters worldwide since starting our online biz in 2018. 

Through online personal training, we have helped dozens of fitness pros train for and achieve their kettlebell, barbell, and bodyweight instructor certifications and other amazing feats of strength and endurance. 

When we reached capacity with 1:1 clients in 2019, we decided to create KBB to serve more folks and have an even greater impact. Over the years, members have gotten results similar to training with us 1:1 but without the price tag.

We’re huge program design nerds!

We’ve written an entire pizza-themed programming ebook and advised numerous fellow fitness pros on their program design.

We firmly believe that training is meant to enhance our multifaceted lives, not take them over.

Instead of writing rigid programs, we prefer to structure ours with elements of flexibility so that we can meet ourselves where we’re at each day, no matter our energy level or time constraints. We’ve found that choosing what feels right each day within a larger progressive structure allows for greater enjoyment of the process and, therefore, more consistent progress.

We created KBB with this intentionally adaptable ethos so members can practice bodily autonomy within a progressive structure.

How it works

Scalable

We provide multiple options for most movements so that you can train the variation that makes sense for you today (based on your equipment availability, strength, skills, goals, and preferences.)

This way, you can build up to the more advanced variations if you want (or not!) If none of the listed options work for you, we’re happy to help you find one.

Regularly Updated

Each 4-9 week mesocycle changes slightly from the last one while not changing so much that you can’t make progress. At the beginning of each new cycle, you’ll get access to a video & written introduction to the focuses for the cycle and sets you up for success with an in-depth glossary of terms and other helpful tidbits.

Everfit Training App

This is a free app where your weekly programming lives. You can track your progress, add notes, and check off sessions as you complete them. This is where you’ll DM us with questions and submit training videos for feedback (coached version only).

HAM & CHILL

These are your built-in intensity & time-scaling tools. In each session, we indicate how to go HAM (“I want to be challenged”) & how to stay CHILL (“I need something more chill.”) Based on your time & energy each day, you can choose what’s most appropriate for you. *See a sample week below for examples!

Using HAM & CHILL, you can moderate your session length to anywhere from 30-90+ minutes so it works for you and your schedule.

Equipment

If you’re using kettlebells only, you’ll need several sizes of kettlebells (ideally doubles, but you can make it work with offset bells) & some resistance bands. A pull-up bar is optional, but recommended.

For using both KBs + barbells, you’ll need a barbell, plates, squat rack, bench, some kettlebells of various sizes and resistance bands. Ideally, you’d have a pull-up bar and a landmine attachment, but we offer movement/equipment alternatives if you don’t have those.

Video Coaching

Dial in your technique and get some more accountability!

If you opt-in, you’ll be able to send us your training videos, and we will respond back the following week with personalized recommendations for you via video!

You can send 1-2 videos of the same movement - think two different angles - per session. So if you train 3 days/week, you’ll have access to video feedback for three movements per week.

Communication

We ask for feedback from our members at the end of every training block. The next cycle is always informed by what folks are excited to keep working on.

Subscription-Based

You have the choice to pay monthly, quarterly (10% discount), or annually (2 months free). This automatically renews unless you cancel, which you can do at any time.

train in our signature style:

We use a mix of modalities that draws inspiration from hardstyle kettlebell training, powerlifting, odd/old-timey lifts, bodybuilding, Landmine University, etc.

Imagine doing timed sets of KB snatches, followed by a superset of bent presses and pistol squats*, and then finishing up with some rows and kickstand deadlifts. Or a quick kettlebell complex, then some bench, zercher squats, and some spicy accessories for grip and abs. *Not to worry! We provide scalable options if you don’t already practice these movements.

Sample Week

Here’s a sample week for a recent stability & conditioning cycle!

Notes: 🍦 = CHILL (meaning: prioritize this)  🍔 = HAM (meaning: skip this unless you have the time & energy.) Also, if you’re lost, there are more detailed instructions in the intro & actual sessions.

Day 1

 A1) Standing Hip Hovers 🍔 

 x RPE 6-8 / 2 sets        

 A2) Lateral Bear Crawl 🍔 

 x RPE 6-8 / 2 sets        

 B) Snatch Option 🍦+🍔  

 Kettlebell or Landmine Snatch,  

 or Kettlebell Clean             

 RPE 7-8 x 1-2 reps / 5-12 sets 

 C) Row Option 🍦+🍔   

 Bird Dog or Bench               

 x 4-6 reps w/ 1 RIR / 4-6 sets 

 D) Chin-Up Option 🍔   

 Unassisted, Feet- or Band-Assisted 

 RPE 7-8 x 2 reps / 8-15 sets 

OR

 Cable/Banded Pulldown           

 RPE 8-9 x 10 reps / 3-6 sets 

Day 2

 A) Clean Option 🍦+🍔   

 Split or Step-Back         

 x RPE 6-8 / 2 sets     

 B1) Step-Up w/ March 🍔   

 RPE 7-8 x 5 reps / 2-3 sets 

 B2) Chop Option 🍔        

 RPE 7-8 x 8 reps / 2-3 sets 

 C) Floor Press Option 🍦+🍔 

 Can Opener or Bridge         

 x 4-6 reps w/ 1 RIR / 4-6 sets 

 D) Push Option 🍔         

 Dips or Push-Ups         

 x 6-8 reps w/ 1 RIR / 2-4 sets 

 E) Conditioning 🍦+🍔   

 KB Snatch or Clean          

 RPE 7 x 10 reps / 4-8 sets  

OR

 Burpee                     

 x 4 reps / 8-15 sets        

Day 3

 A1) 1-Arm Plank Option 🍔 

 RPE 8-ish x :08-:12 / 2-3 sets 

 A2) Split-Stance Band Row 🍔 

 RPE 8-ish x 8-12 reps / 2-3 sets 

 B) Swing Option 🍦+🍔    

 RPE 9-ish x 10 reps / up to 10 sets  

 C) Lunge Option 🍦+🍔   

 Barbell, Landmine, Kettlebell 

 x 5 reps w/ 1-2 RIR / 2-4 sets 

 D) Fat Grip Carry 🍔    

 RPE 9-ish x ~:60 per side / 2-4 sets 

Choose your own adventure:

Coaching options & Days per week

from $79.00 every month
Coaching:
Days/Week:
Subscribe

Monthly Subscription

Quarterly Subscription

10% Savings

from $213.00 every 3 months
Coaching:
Days/Week:
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Yearly Subscription

2 Months Free

from $790.00 every 12 months
Coaching:
Days/Week:
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*Note: Financial accessibility of our program is important to us. If these options aren’t accessible to you, we offer a pay-what-you-can option. See the FAQS at the bottom of the page to find out more.

“I felt excited to hit the gym, it's been hard to produce momentum by myself. I found that I looked forward to gym days, receiving fun & thoughtful programming, & learning some new skills. my gym nerd enthusiasm is back!”

-R, member since October 2022

“I finally feel like my training is complimenting my other fun activities instead of getting in the way of them.

it's wildly helpful to know my coaches support my effort to listen to my body over completing every session perfectly."

-M, member since November 2021

FAQs

  • KBB is designed for those with an intermediate to advanced skill level in the classic kettlebell and barbell lifts. If you can already swing, clean, snatch, and getup with confidence and finesse (or if you’re not quite there with the finesse, but could be with some support), KBB was made for you. *We recommend choosing the coached option at checkout if you want help with your technique.*

    Since it’s an online program, you’ll need to be comfortable trying out new-to-you moves on your own, and it also helps if you’ve followed strength training programs in the past.

  • Absolutely. We provide scalable options for these and other movements so that you can train the variation that makes sense for you today (based on your current skill level, goals, and preferences.)

    This way, you can build up to the more advanced variations if you want (or not!) If none of the alternatives listed work for you, we’re happy to help you find one via DM.

  • If you’re using kettlebells only: you’ll need several sizes of kettlebells (ideally doubles, but you can make it work with offset bells) & some resistance bands. A pull-up bar is recommended, but optional.

    For using both KBs + barbells: you’ll need a barbell, plates, squat rack, bench, some kettlebells of various sizes and resistance bands. Ideally, you’d have a pull-up bar and a landmine, but we offer movement/equipment alternatives if you don’t have those.

  • KBB Crew is designed to be done month after month, year after year. We aim to strike a balance between enough cohesion to progress AND enough variety to keep things fresh & interesting. Shifts every 4-9 weeks that are meaningful but not completely different are how we accomplish both. It’s kind of our specialty ;)

  • No problem! No matter when you sign up, you will start at the beginning of the current cycle. In other words, you can join whenever, but you won’t get to finish the whole training block. When the next cycle starts, we’ll roll you into it so then you’ll be on the same timing as everyone else in the program.

  • Yup! Just message us directly in Everfit and we will take care of it for you.

  • No shame or judgment for adapting the program to fit your needs. On the contrary, it’s intentionally flexible so that people with various backgrounds and schedules can make it work for them.

    No penalty for missing a session. If you aren’t able to complete them all, no big deal. Sometimes doing the bare minimum or skipping a workout altogether is the healthier choice anyway. ;)

    No diet or nutrition advice.

  • Haha! HAM & CHILL are the code names for different workloads in our program.

    HAM is for when you have the time, energy, and desire to go hard! CHILL is for when you want to lift, but need it in smaller, more manageable doses.

    For example: Squats are on the docket. The HAM option is 3 reps / 5-8 sets, while the CHILL option is 3 reps / 3-4 sets.

    Depending on your sleep, food, stress, menstrual cycle, mood, etc., you can mix and match the HAM & CHILL options to fit your needs day to day.

  • You can check the glossary of terms we will provide you with upon joining, and if the answer isn’t in there, just send us a message in the app!

  • First - feelin’ for you! We have no way of answering this without knowing more of your unique context.

    We can say that there is a bit of a learning curve to understanding the format & lingo. Folks usually get into a groove with it after a couple of weeks, but in case you don’t feel like you have the capacity for that right now, maybe wait until later. You may need something super basic for this season, and there’s nothing wrong with that.

    Some members who have been in the crew for months or years and have gone through tough times have said the program has been supportive during those times, even when they haven’t been able to do as much (which is why we offer CHILL options.)

  • Without coaching, you’ll receive an updated written & video intro each cycle, the programming, and access to us via DM.

    With coaching, you’ll also get access to personalized video feedback on your training videos (on one lift per day.) This is especially great if you want to check in on a newer-to-you movement, refine your technique, and get some extra accountability (if it helps you to know that we are expecting your videos every week.)

  • Your subscription auto-renews so there’s no interruption in your programming. There’s no minimum commitment, so you can cancel anytime.

  • Generally, they’re about an hour in length, but with HAM & CHILL you can scale them anywhere from 30-90+ minutes if desired.

  • Nope! We’re just a message away and can switch your days/week and coaching option whenever.

  • In an effort to make our program more accessible, we offer it to folks experiencing financial hardship at a price that is sustainable for them. If you want to join with this option, please email us at hi@liftwithhollyandarryn.com and we will work with you on a price.

"Learning a brand new skill was humbling but super fun. I loved the challenge and how I was able to see progress through each session. Really well-programmed I thought!"

-J, member since August 2021

“My body has been surviving vs. thriving based on personal shit, not your programming. But I do feel like the CHILL version of your program has allowed me to be consistent through the shit and not feel beaten down, so thank you!”

-J, member since March 2021

“Sessions leave me feeling satisfied AF! They’re the highlight of my week and have been so crucial to anxiety management.

Rotations have come SUCH a long way. Wowowow. Also, stability, which I see with the SL stuff. And I’m inching ever closer to being brave enough to try a 24kg tgu on my own.

Signing up continues to be the greatest gift I could have given myself, and I’m so grateful to you for being amazing humans."

-N, member since September 2020

If you’re still on the fence, Let’s hop on a call!